# User Driven Solutions

Tracking user activity in an environment offers several advantages for enhancing product recommendations.

Firstly, it provides valuable insights into user behavior, enabling a deeper understanding of their preferences and interests. This information can be leveraged to deliver personalized and relevant product recommendations, increasing the chances of conversion and customer satisfaction.

Additionally, tracking user movements helps identify patterns and trends, facilitating the discovery of new product associations and cross-selling opportunities. Overall, this data-driven approach enhances the accuracy and effectiveness of product recommendations, leading to improved user engagement and business outcomes.

Access to these enhanced solutions becomes available once the Analytics API integration is implemented and enough insights have been collected. Additional AI models training can be done to target specific points of interest or rules to enhance or highlight different aspects of the business.

Note

These solutions are not enabled by default. Please contact the Visii Team to enable it.

Last Updated: 6/5/2023, 9:16:10 PM